CyberCEO
Summit

9:00 AM - 5:00 PM
Austin, TX
Wednesday - Nov 18, 2026
Benefits

Where Founders & CEOs Get Dangerous about GTM

The CyberCEO Summit - held Wednesday November 18, 2026 - is designed for top executives who are building the cybersecurity industry's future: a dedicated space for CEOs, Founders, and Investors to forge the strategies and connections that will define tomorrow's security landscape.

Elite Networking

Connect with fellow CEOs and cybersecurity leaders in an intimate setting, fostering relationships that go beyond the Summit and VIP Dinner.

Strategic Collaboration

Discover new opportunities for collaboration, investment, and strategic partnerships that can elevate your organization's impact.

Future Trends

Dive deep into the trends and technologies shaping cybersecurity's future, ensuring your leadership continues to drive relevance and resilience.

Here, the industry's brightest minds will engage in discussion, share invaluable insights, and learn about the modern GTM motion for security companies.

See the 2026 CyberCEO Summit Agenda Below!

Selling Cybersecurity to Everyone: What CEOs Learn the Hard Way About Markets, Messaging, and Trust

Running a cyber company means constantly shifting how you talk about value. Governments, enterprises, Boards, CISOs, operators, and investors all buy for different reasons, yet most cyber firms try and sell to all of them with the same language. For a while, we did the same thing and that disconnect is one of the biggest reasons good products/services/solutions struggle in market.

This session is a candid look at what I’ve learned as a CEO of a cyber firm and Board member to several others, selling across very different customer segments. I’ll share real lessons learned, especially the mistakes, about how messaging breaks down, why differentiation gets harder as companies scale and cyber goes from being a niche to being mainstream, and how internal tools, data, and lived experience can be used to create credibility.

This session focuses on practical realities - what actually resonates with buyers, what executives and boards listen for, and how CEOs can align product, sales, and marketing around trust and differentiation. One example I'll focus on is the development and GTM of a cyber product/solution we built which ultimately required a full pivot of approach and vertical. he goal is to help cyber leaders stop sounding like everyone else and start communicating in ways that reflect how buyers really make decisions.

9:25 am
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10:10 am
CT
403+404 Breakout #4 - Gov/CMO/CEO

The VC Perspective: Building a Go-to-Market Strategy Worth Investing In

Every go-to-market investment is a bet on how your company will grow. What gives investors confidence that you’re making the right bets—and that your cybersecurity company is ready to scale?

This session explores how venture capital investors evaluate a cybersecurity company’s go-to-market strategy, spending, and performance. We’ll discuss what signals repeatable growth, how expectations change by company stage, and how investors assess decisions about sales and marketing hires, customer acquisition, and expansion.

CEOs and founders will leave with a clearer understanding of how to connect GTM investment to business milestones, explain the tradeoffs behind their plans, and have more productive conversations with their board and investors about what it will take to grow.

10:20 am
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11:15 am
CT
403+404 Breakout #4 - Gov/CMO/CEO

Before You Can Afford Gartner: The Founder's Analyst Relations Playbook

Most cyber founders I meet think analyst relations is something you do "later": a tax you pay once you can afford Gartner, run by marketing, aimed at getting a distinct dot on a chart. That belief costs them one of the cheapest, fastest sources of market truth a startup can get.

In this session I'll reframe AR for CEOs and founders as a growth and traction tool, not a marketing or PR line item, drawing on a decade running AR across tech, VC, and cybersecurity and 300+ analyst engagements with significant outcomes in terms of number of mentions, category creation, and influence over pipeline and revenue. The analysts who write the reports also take inquiry calls from hundreds of your buyers and every one of your competitors. Engaged well, they become a feedback loop that provides upfront feedback on your positioning and category, a credibility signal that adds confidence and removes friction for a CISO betting on a startup, and an influence channel that touches deals and shapes how investors see you.

I'll show you what AR actually does for product-market fit, traction, and revenue; when to start (earlier than you think) and with whom; an MVP cadence a small team can run; and the moves that only founders can make. I'll separate the real impact from the expensive theater, so you spend scarce time and money where it yields results to your growing startup.

11:25 am
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12:00 pm
CT
403+404 Breakout #4 - Gov/CMO/CEO

Failure Modes in Go-to-Market -- What Every CEO Should Know

Most go-to-market failures in cybersecurity don't look like failures at first. The numbers get murky. MQLs are up; pipeline isn't. The CRO and the CMO start telling slightly different stories about the same quarter. The board asks for a better marketing plan, and eighteen months later, somebody is "not a fit." The pattern repeats — at venture-backed companies with great products, talented operators, and strong pedigrees. It's almost never the people. It's the system underneath them. And by the time the CEO sees the symptoms, the drag is already compounding.

This session is for early-stage cyber CEOs who suspect the system isn't working but can't yet pinpoint where it's broken. We'll walk through the durable failure modes that show up across stalled go-to-market motions in cybersecurity: fuzzy positioning, an ICP defined by deal momentum rather than buyer fit, messaging that lands flat with sophisticated cyber buyers, the "marketing versus sales" structure that turns every pipeline review into a fight, and the founder reflex to pile on new programs before removing the friction underneath the old ones. No villains required. The patterns are recognizable, durable, and — once named — fixable.

The thesis is simple. In cyber, where buyers are the most sophisticated in enterprise software, weak foundations get punished faster than anywhere else. If positioning is fuzzy, ICP is loose, the message doesn't land, the value prop isn't concrete, or differentiation isn't defensible, you're screwed before you start. No campaign budget compensates for that. And the advice that worked at $5M ARR is wrong at $20M. Stage conditions everything. Most generic G2M frameworks ignore that, which is why so many of them under-perform in cyber.

CEOs will leave this session with a diagnostic checklist for spotting drag before the board does, a framework for telling alignment problems apart from talent problems, and a short list of moves that consistently produce compound growth at this stage.

1:15 pm
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2:15 pm
CT
403+404 Breakout #4 - Gov/CMO/CEO

Founders & Marketers Mixer

Great companies grow when founders and marketers understand one another. This mixer creates space for cybersecurity founders and marketing professionals to connect, exchange perspectives, and explore the challenges of building a brand, finding product-market fit, earning trust, and scaling growth. It’s also a valuable opportunity for founders seeking marketing talent—and for marketers interested in discovering their next role, client, or collaboration.

3:30 pm
-
4:30 pm
CT
Mixer Space (Expo)

VIP CEO Founder & Investor Dinner

Register on LUMA event RSVP platform here: https://luma.com/iegmii4y
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​After the conclusion of CyberCEO Summit, qualified attendees and local Austin builders are invited to an exceptional gathering of industry leaders at our VIP CEO, Founder & Investor Cocktail & Dinner on Wednesday, November 18th, from 5:00 to 8:00 PM.
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This event is reserved for CEOs, Founders, and Investors within the cybersecurity sector, creating a unique space for collaboration and networking.
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This dinner is your gateway to connect with fellow top-tier builders in the cybersecurity space. Immerse yourself in a culinary journey that will elevate your palate while fostering engaging discussions about growth and innovation in our dynamic industry!

5:30 pm
-
7:00 pm
CT
Expo Hall / Marketing World (Tech Talks)

Join the VIP Founder, CEO & Investor Dinner

Join an intimate and exclusive gathering of industry leaders at our CEO & VIP Dinner, an evening dedicated to fostering high-level connections and conversations. This invite-only event offers a unique opportunity for CEOs in the cybersecurity space to engage in candid discussions, share insights, and explore new opportunities in a relaxed and sophisticated setting.

Enjoy a gourmet meal and premium beverages while networking with peers who share your challenges and ambitions. Whether you're looking to forge strategic partnerships or simply exchange ideas with fellow visionaries, this dinner is designed to inspire collaboration.

Grab a Seat

Apply for the CEO, Founder, & Investor Only Discount 30% off a full conference pass or 1-day ticket

"The CyberCEO Summit was absolutely time well spent. I made some great connections, picked up useful perspectives, and genuinely enjoyed the conversations with other cybersecurity founders and builders. I would wholeheartedly recommend it."

Jori VanAntwerp

Founder & CEO, EmberOT

CyberCEO Summit attendees with a Full Pass can attend the rest of CyberMarketingCon:

Zach Deming

VP, Corporate & Product Marketing

Horizon3

Yuliya Gorenko

Influencer Marketing Director

Mischka

Yonesy Núñez

CISO

Surf AI

Yehuda Cagen

Head of Marketing

Rainscales

Will Jardine

Strategist

Miscreants

Virginia Peterson

SVP, Marketing

ZeroFox

Venkata Kartheek Reddy Somasani

Information Technology Security Engineer

City of Dallas

Varun Prasad

Managing Director, Third Party Attestation

BDO

Valerie Zargarpur

Head of Marketing

Monad

Umang Barman

Sr. Director of PMM

Zscaler

Tony Thompson

Life-Long Cyber Marketer & Chief Marketing Officer

Seemplicity

Theresa Lanowitz

Cybersecurity Analyst

Omdia

Steve Piper

Founder & CEO

CyberEdge Group

Stephen van der Heijden

Chief Innovation and AI Officer

Sendmarc

Stephanie Corby

VP, Market Lead, IT/Tech Vertical

Future B2B

Solange Deschâtres

Head of Marketing

Energize Marketing

Shlomi Ashkenazy

Positioning Advisor, Head of Marketing

Rein Security

Seth Steinman

VP, Marketing

PreVeil

Scott Johnson

Founder

Amplifyed

Sarah Wallek

Head of Demand-Gen

Jazz

Sameer Sait

CISO

Stanley 1913

Samaresh Kumar Singh

Principal Engineer - Distributed Systems, Edge AI and AI Governance

HP Inc.

Saikrishna Chavali

Product Marketing

Ron Eddings

Founder and Chief Executive Officer

Hacker Valley Media

Rebekah McAdams

Vice President, Field, Channel, and Corporate Events Marketing

Varonis

Raquel Arruda

Marketing Manager

KnowBe4

Randall Degges

VP, AI Engineering & Developer Relations

Snyk

Paul Innella

CEO

TDI

Nicole Gates

VP of Global Growth Marketing

Varonis

Nate Burke

Chief Marketing Officer

7AI

MJ Kaufmann

CEO

Write Alchemist

Missi Carmen

Chief Revenue Officer

Safetica

Mike Lyborg

CISO

Swimlane

Mike D'Agostino

General Manager

ISMG

Michelle Radlowski

VP, Field & Partner Marketing

Vertex, Inc

Matt Johansen

Social Media Creator

Cybersecurity

Mate Benedek

VP of Marketing

Axoflow

Mary Yang

Chief Marketing Officer / fCMO

Momentum StoryWorks

Marissa Salzone

Director of Marketing

Echelon Risk + Cyber

Mariana Padilla

Community Evangelist

Harmonic Security

Mariana Doncel

Head of Product Marketing

HackTheBox

Maisa Fernandez

Senior Director of Global Partner Marketing

Palo Alto Networks

Madeline Lawrence

Co-Founder & CGO

Aikido Security

Lexi Croisdale

Director of Global Content Marketing

Varonis

Krissy Camacho

Founder & CEO

Tricrest Growth Advisors

Kerry Guard

CEO

MKG Marketing

Kelsea Morrison

Director of Marketing Operations

Varonis

Keith Ward

IT/Tech Content Host

Future B2B/ActualTech Media

Kat Lewis

Chief Marketing Officer

OPSWAT

Kate Turchin

Senior Director of Growth

Atico ATX

Katelyn Holbrook

Chief Client Officer

V2 Communications

Karen Buffo

Chief Marketing Officer

Veracode

Juliana Slye

Founder and CEO

Government Business Results

Joyjit Roy

Principal Technical Program Manager

Kforce Inc.

Joy Hays

SVP, Marketing and Communications

Center for Internet Security

Joseph Blankenship

VP Research Director

Forrester

John Knightly

CMO

Netwrix Corporation

Joe Cicero

Chief Marketing Officer

Security Risk Advisors

Jocelyn Disque

Vice President

Touchdown PR

Jessica Ray

Chief Marketing Officer & GTM Advisor

DTEX

Jeanette Stepanchuk

Co-founder & Head of Demand Gen

Cusp GTM

Jasmin Ozeri

VP of Marketing at Orchid Security | Former Head of Strategic Events at Wiz

Orchid Security Ex-Wiz

Jasmine Wong

Founder & Creator

CyberJasBytes & Bytes Over Tea

Jade Hill

Senior Director, Corporate Marketing

Drata

Jaakko Jalkanen

Head of Marketing

WithSecure

Ingrid Velasquez-Woodley

Senior Director of Revenue Strategy

38North Security

Idan Gol

CMO

OX Security

Hitendar Sethi

Director Product Marketing, AI Security

Palo Alto Networks

Heather Daval

Public Relations

Pentera

Gonçalo Prates

Head of Performance

AdConversion

Gianna Whitver

CEO and Co founder

Cybersecurity Marketing Society

Gerald Auger

Founder

Simply Cyber

Gary Robbins

CEO

FOURCORTERS

Fred Saunders

VP of Marketing

OneTrust

Fari Banimahd-Mansur

Global Campaign Lead - Core Portfolio

CrowdStrike

Fabi Rocha

Senior Global Event Marketing Manager

Snyk

Eran Kinsbruner

VP of product marketing

Checkmarx

Emily Rosenfield

Marketing Director

Fig

Don Jeter

CMO

Torq

Deepika D’Souza

Senior Marketing Communication Manager

Endor Labs

Deb Wolf

CMO

Dataminr

David Spark

Producer/Host

CISO Series

David Koke

Head of Marketing

Intruder

David J Ebner

President

Content Workshop

Danny Miller

Director of Marketing, Check Point Exposure Management

Check Point

Danielle Guetta

VP Marketing

Jazz Security

Cyrus Walker

Founder and CEO

Data Defenders

Courtney Chatterton

Marketing Manager

Miscreants

Confidence Staveley

Multi-Award Winning Cybersecurity Leader

Confidence Staveley

Christine Elswick

Managing Director

Highwire

Christine Bartlett

SVP, Marketing

Hack The Box

Charles Gold

4x Cyber CMO / Founder

CyberG2M Advisors

Bronwen Hudson

Marketing Lead and Director of Vibes

Reveal Risk

Brittany Cannon

Sr Director of Marketing

Crash Override

Brian Brushwood

Social Engineering Educator & Host

Scam Nation

Brendan Hann

Senior Product Marketing Manager

Snyk

Brandon Hoe

The Early-stage Cybersecurity Marketing Leader

Seed to Series A

Becca Chambers

CMO

Scale Venture Partners

Beatriz Datangel Rodgers

Head of Product Marketing

Root

Augusto Barros

Principal Product Manager

Prophet Security

Check out Our Full
Conference Passes Below

Ticket prices go up on October 27th!

See You Soon!

Don't miss this opportunity to learn from the best and transform your company's approach to GTM. Secure your spot today and join us for an unforgettable experience.