The "Market" Matters in "Go to Market": Critical Trends in Cyber for 2026

4:45 pm
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5:25 pm

The world seems to be changing at a feverish pace. AI is eating software, hardware...maybe even your job.In the cybersecurity industry, GTM teams and cyber defenders alike are trying to untangle AI truth from fiction and build strategies to take advantage of - and protect against - the disruption this still-novel technology will bring.

Beyond the endless sea of AI snake oil, there is truth in the massive changes AI will have on the cybersecurity industry. There are also vital trends and movements happening beyond AI, which are going under-noticed (or unnoticed) due to the AI hype. Futurist, investor, thought leader Dr.

Chenxi Wang is here to explain the signal in the noise of AI in cyber, and share key infrastructure, cultural, societal, and "frontier tech" changes that will impact the cybersecurity market in 2026, so that you can understand what's coming next and how the industry is changing.

Session Agenda

  • Explore key ideas from The "Market" Matters in "Go to Market": Critical Trends in Cyber for 2026.
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  • Hear practitioner-led perspectives from the cybersecurity marketing community.
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  • Gain actionable insights for your marketing and GTM strategy.
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  • Connect what you learn to real challenges back at your company.

Speakers

Dr. Chenxi Wang

General Partner

Rain Capital

Dr. Chenxi Wang

General Partner

Rain Capital

Dr. Chenxi Wang is the Founder and General Partner of Rain Capital, a  Silicon Valley-based venture fund. A well-known investor, technologist, and thought leader in the AI and Cybersecurity markets, Dr. Wang served on the Board of Directors for MDU Resources (NYSE: MDU), a Fortune 500 company. The recipient of the 2023 Venturebeat Women in AI award, Chenxi started her career as a faculty member at Carnegie Mellon University. She later served a number of C-level positions with various Silicon Valley companies. With Rain Capital, Chenxi has invested in a dozen early stage  startups, and spearheaded late-stage investments into some of the largest AI companies. Chenxi was named by Fortune as one of the Top Cyber Investors in the world and recognized by trade media as Women Investor of 2022, and Women-of-Influence of 2024.

Chenxi is a sought-after keynote speaker and has headlined events worldwide, including the RSA conference, BSides, Blackhat Middle East. Chenxi holds a Ph.D. in Computer Science from the University of Virginia.