Our CMC26
Agenda
The agenda is still in the works!
When should I arrive?
To experience the whole conference, plan to arrive in the late morning on Sunday and leave late afternoon on Wednesday (or stay over to Thursday if you are attending our CEO-Founder-Investor Dinner!)
Sunday
Sunday will be a day of workshops and our opening night reception! Plan to arrive around 12pm CT if you don't want to miss our 3 hands-on workshops. Opening night reception around 7pm CT.
Monday
We kickoff with a keynote at 8:45am CT. Sessions, workshops, and networking throughout the day, including our GovCon Summit. We end the day with a group outing!
Tuesday
Today we have sessions, workshops, and networking, plus our CyberCMO Summit; the day kicks off at 9am CT. Tonight we will have multiple activities and dinners.
Wednesday
Our final keynote will kick off at 9am CT. Today we will have a three-quarters day of sessions, workshops, and our closing remarks end at 3:30pm CT. Founders, CEOs, and Investors may attend our CyberCEO Dinner at 5:30pm CT.
Note on event times
Event times are subject to change and may not reflect the most up-to-date schedule. Please refer to [event schedule] for the latest and most accurate times.
Failure Modes in Go-to-Market -- What Every CEO Should Know
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They Don’t Trust Your Sales Team (Yet): Turning Community into Your Most Effective Growth Channel
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Before You Can Afford Gartner: The Founder's Analyst Relations Playbook
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Customer Marketing as a Growth Engine: Building Influence, Insight, and Impact
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The Human MOAT: Building a Personal Brand in the Age of AI
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Your Growth Problem Isn’t Demand, it’s Forgettability. Direct Mail Can Solve This For You.
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Maximizing Executive Relationships: 5 Strategies for Advocacy in Cybersecurity
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Partner Marketing Unfiltered
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Selling Cybersecurity to Everyone: What CEOs Learn the Hard Way About Markets, Messaging, and Trust
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96% Engagement. 85% Completion. One Quarter. What a First Flagship Campaign Looks Like.
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UGC and Community Marketing: Leveraging users to beat the AI content tsunami
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MQLs, Memes and Building a Growth Team
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The Ultimate Lead Magnet: How to Publish a Book In-House on a Shoestring Budget
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Signal vs. Noise: The CMO Playbook for Standing Out in Cyber
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Your Brand Reputation’s Attack Surface Has Expanded – Here’s How to Get Ahead of It
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How to build a product marketing operating system with Claude ?
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Under the Influence(r): Why Traditional B2B Marketing Is in Its Hangover Era
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Selling AI with Confidence: Understanding the impact of AI Governance, Trust and ISO 42001
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Weaponizing Swag in the GTM Lifecycle: From "Booth Crap" to Intentional Marketing Strategy
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CMO Wins and Fails - Transforming a Cyber Marketing org with AI
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How to win over sales
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The Cybersecurity Newsroom: How OX Security Built a Category-Defining Brand Through Earned Media
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Plot It Like It's Hot: Building a Marketing Roadmap that Delivers
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Building a Brand-Led Demand Gen Engine
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Real-Time ABM for the CISO Who Never Fills Out a Form
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The Marketing Operating System: Roadmaps, QMRs, and a Team That Drives Real Value
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Two Worlds, Two CISOs: Why Tech and Brick-and-Mortar Buy Security Similar, but Nothing Alike
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From AI Experiments to Revenue Impact: What Modern Marketing Leaders Must Operationalize in 2026
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The Human Side of Transformation: Leading Cyber Marketing Teams in the Age of AI
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Every Event Is a Content Studio: How to Reach Beyond the Show Floor
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Spokespeople GPTs: Using AI for Speed, Not the Final Say
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Marketing to people who think marketing is beneath them
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The Death of Feature Marketing: How AI Forces Cybersecurity PMMs to Become Category Architects
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When Buyers Don't Believe Your Marketing, They Read the Docs
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Orchestrating Outcomes: How product marketing needs to evolve to support AI-first buyer's journeys
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A Time to Scale: The Competitive Advantage of Marketing Across Cultures
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AI-Powered Partner Enablement: Scaling Cybersecurity GTM Through Intelligent Agents
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The Number One Reason Cybersecurity Startups Fail
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Cybersecurity Marketing: Where Everything Is Important and Nothing Stands Out
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How to Build a Threat Research Content Engine and Stop Publishing Into the Void
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Demand Generation Maturity Model: From First Steps to Full Funnel Pipeline
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Cybersecurity Songs
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Hi, I'm Claudia! Lessons from My AI Executive Proxy
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How I Hacked the RSA Innovation Sandbox Application
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From Unknown to Unavoidable: How to Position, Campaign, and Launch Your Way to Market Leadership
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CISO Series Game Show
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One Guitar. One CISO. Your Questions.
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Consensus Architecture: A Hands-On Workshop for Winning Over the Buying Committee
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Building AI Employees: How Layered GPT Systems Can Scale Your GovCon Business
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From Social Media to CMO: Why your social lead is the next marketing leader
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When Creativity Meets Revenue: Designing Events That Perform
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Architecting Unique First-Party Signals: The Demand Gen Layer Nobody's Talking About
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3 AI tactics that make your whole company think marketing runs on magic (launch 1 on the plane home)
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AI-Driven Security as a Competitive Advantage in Regulated Industries
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Our Messaging Was Outdated Before We Finished Writing It. So We Built a Living Messaging System.
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The Death of the Product-Centric Campaign
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Behind the Rebrand: Leading Through Chaos, Conviction, and Cat Herding
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Securing Water Infrastructure: Cyber Defense Strategies for the Modern Threat Landscape
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Behind the Booth: The Untold Stories of a Field Marketer Who Uses AI
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Keeping The Brand Alive After The Deal Closes
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From Cost Center to Growth Engine: Turning Alliances, Events, and Marketing into Revenue
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Go, Kill, Return, and Go Again: A Rogue Heroes Playbook for Building Growth Teams
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Beyond Events: How Top Field Marketing Teams Become Revenue Growth Engines
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Proof Over Positioning: Six Years, One Deployment, Zero Major Incidents
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The PLG Playbook For Early Stage Cyber Marketers
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Make Them Laugh, Then Make Them Buy
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From Scrappy to Serious: Maturing Your Startup Brand Without Losing Your Edge
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FedRAMP 20x GTM: How to Market “Continuous Validation” Without Selling Snake Oil
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Crack the Case: AI‑Powered Win/Loss Analysis to Fuel Your Modern GTM Strategy
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Nobody told me I would be co-parenting a product in enterprise cybersecurity
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Embed Analyst Interactions In Your Marketing Roadmap
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Human Trust, AI Acceleration, and the 10,000x ROI Playbook
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AI Is Not Your Strategy. Control Is.
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From Product to Movement: How Cybersecurity Companies Manufacture Gravity
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Nobody Read Your Threat Report. Designing Security Research Practitioners Want to Read
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Points for Creativity: A Roller Derby Workshop for Cybersecurity Marketers
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From Slop to Story: Scaling Your Brand Voice with AI
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CyberMarketingCon-fessional: What's Hot and What's Not in 2026
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When AI Can Write Anything, Human Proof Becomes Everything
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Founder, Investor, CEO Networking
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AI Speed Sessions
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Closing Remarks
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CISO & Security Buyer Shark Tank
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After the Exit: Strategies for Post-Acquisition, IPO, or Close
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Speed Community Talks
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International: Entering the USA from other countries
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Doron Haberer
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Field Marketing Hot Take Sessions
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Beyond "the CISO": Mapping Cyber Practitioners So Your Product (& Pitch) Actually Lands
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Game Show
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Workshop: No Alignment, No Results: Diagnosing and Fixing Strategic Disconnects in B2B Marketing
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TBD
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Influ2
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Get Your Website AI-Ready: Turning Brochures into Living Growth Engines
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Lunch + Table Talks
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TBD
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David Steifman
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Speed Insights: Community/Field
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Steal My Playbook LIVE: Workshop on Winning at Short Form Video
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Less Tech, More Impact: The Actionable Analytics Workshop
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